Beginner SEO Tutorial

Best Blog to Start SEO Step By Step Tutorial

(More then 10 Years Exp. Added here)

Why i have choosen the title "Best blog for beginners to learn SEO in easy steps". My aim is to help you learn SEO in No time. So i will start the superlative and important aspects which need to be taken care when you start SEO.

This is true that 75-80% of SEO is extremely easy to learn.

And the other part which is left is 20-25% will need some experience to understand. And here things get difficult such as site audits, technical SEO, competitor research etc. I hope you have heard about the 80/20 Pareto rule?

As per the above rule it says that 80% of your efforts result come from 20% of your effort. The same rule apply in SEO. And if you follow the right path or right SEO basics, you will won the battle.

If you still not believe on this lets have organic Traffic stat for this blog from last couple of years.

As per above stat you will see record of last 10 years. And you will get improved page views which starts from 1k to nearly 2 million pageviews. And growth of pageview is in icreasing order year by year.

And every SEO beginners or practitioner want the same consistent growth. So this blog will help your step-by-step tutorial.

Here our motive is to let you understand the SEO in depth so that you will go in right direction. SO that you will get best SEO results from popular search engines like Google.

Content


What Is SEO?	On-Page SEO	Off-Page SEO


Mastering The SEO	FAQs	Final Thoughts


What is SEO and how it works?


Before plunking into SEO tutorial, you must know what this SEO is all about and how it helps to grow your website traffic and growth. If you are using search engine to search some data, some time you will wondered how do search engines decide which one to show first, second and third etc in there search result page? There are number of websites competing with each other for top place in the search results. But here websites which follows SEO rule will win the race here. SEO has set of rules that should be followed if you want to optimize your website for the search engines and to improve your rankings in search engine.

Quick Note:-As of today search engines like Google now get 65,000 search queries every seconds, And 5.8 billion searches per day and approx 2 trillion global searches per year worldwide as per the survey by some reputed websites.

As per the above stat, if you manage to get some tiny part of traffic from billion of searches, will change your business performance. Search engine traffic is most important aspects of source of traffic for any type of website. And this will lead to more conversions more growth. SEO is highly beneficial for your online success.

Below are the two terms which is very important to understand before you starting your blog or websites:-

(1)On Page SEO
(2)Off Page SEO

We have tried to divide our blogs in 2 simple parts so that you will find it easy to digest and implment. We have write this SEO tutorial in steo-by-step manner so that beginner will get all details.

So here you go with part 1:-

PART I - Learn SEO Basics 1. On-Page SEO


For every beginner or for all SEO engineer, You must known what is the importance of on-page optimization. We can say it is first part after know what is SEO. It is always a big impact on your website or blogs, how to optimize your content. This will impact the page rank in the search engines like google. Your goal should be to optimize individual web pages to rank top to earn more traffic in search engines, Either by using on-page SEO or off-page SEO. Now Jump to on-page SEO which is mainly concern to take care of optimizing content, HTML source code of a page and user friendliness of your website.

In simple word we can say, on-page SEO is taking care of all things which you can do on your websites such as descriptions, internal linking, page title, meta tags etc. And on-page SEO mainly consists of the elements of SEO which you can control best by your self.

Below are the three main things which can be take care if your DAMN serious about your online business.

(1)Top priority to create Solid Content Strategy

One quote is enough "Content is King". And why people comes to visit your website or blog. Reason can be you have the information that the visitor is looking for. And a user feels happy when he finds the result that helps him in best way. So, always try to write some excellent content.

And top search engines like Google will decides wheather to rank your site higher or not which is based on your content. Google always want to give best to there users so, provide that best through your content.

Top Factor to make up a great content:-

(1)Allways take your time and brainstorm to come up with a great compelling headlines before writing any content.
(2)Try hard to write daily that will helps you to reach to awesome very soon.
(3)Always try to include all statistics and helpful information, once you start writing your content.
(4)If your are thinking of keyword stuffing, it is not a good idea now. So carefully use your keywords in a meaningful way.
(5)Always choose the keyword before start to write the content. And without the keyword research, your good content can also fails. Always target keyword in your post headline and throughout the articles.
(6)Every search engines loves the fresh content which is nothing but posting new content or update your older posts time to time.
(7)Some time short and smart also have great effect. If you write the clear cut answer then search engine like google can recognize it as an answer to a question that is asked in search engine.

Quick Note:- Till now we have clarify that, the main thing you get from on-page SEO is that you must need to do keyword research first. Make a habbit to add a primary keyword for every blog you write. And you can use that primary keyword in page titles, meta description, alt tags etc to increase website traffic quickly.

(1)Add your Primary keyword in the Page Title

Title always attracts the readers. Whether your article is read or not is completely depends on your blog post title. For Search engines like Google, title is very important. And professional or experts says that you can use 50-60 charcters in title.

You must need to use primary keyword in the page title to improve performance. And when any visitor searched with that keyword, search engine highlights that keyword and display in search results.

(2)Add keywords in The Meta Description

After covering the first point and added the primary keyword in page title. You should also need to add keyword in meta description section too.

Now you must think how it help? As main purpose is to drive massive traffic from search engine like google. However when we say about the algorithm use by search engine like google, meta description factor will not use in that. But it uses CTR to determine wheather your post link is good to show or not.

So you must include the primary keyword in meta description. Important factor while writing meta description:-

(i)Try to use call-to-actions words in meta description like "Special Offers", "Learn More", "Grab the deal" etc. So that it will implant enthusiasm in the visitor to click on the link.

(ii)Try to add some unique content in meta description and length should be in between 150-160 charcters. Never add more than this limit of charcters.

(iii)Try not to use stuff keyword which is not relevant. This will do a negative effect and user feels its spamming and hits the back button immediately.

(3)Try not to ignore Meta Tags

On your every web page or blog, it is mandatory to write meta keywords. And in both sections Meta keyword and meta description, you must use only targeted keyword. And for best results in meta tags section, use all relevant keywords for that particular blog post also include what type of keywords, users may search.

And when we say about the search engines they usually get information about your blog ite through meta tags and that helps in indexing your site. And your meta tags also describe what your blog post is about.

(4)Optimization your URL's

Try to create URL simple and short. And if it is possible try to add primary keyword within it. Always choose clear and user-friendly URL for your blog posts. Let suppose we have two blogs with same content in them but one have the confusing URL and another one has simple and clear URL, then search engines will consider the simple ones as best choice. So always optimize your URL for search engies. Below are some points to do that:-

(i)Try to add keyword in URL but not to try unnecessarily. It should always makes sense.

(ii)Try to make it short as possible. And when we say about the length 50-60 is best choice. If it is more then 100, try to re-write it again.

(iii)It is always bets that your page title and URL matches but to do that do not write unclear URLs.

(iv)For optimize URL we will take a example your post title is "Top 4 Affiliate Marketing Books for SEO" then you can optimize URL as "yourblogname.com/Affiliate-Marketing-Books".

5. Use of H3 and H2 tags for Sub-Headings

It is best to use Heading tags for using headings. And you should use heading 1 for blog post title. And for other headings like sub headings in post, use h3 and h2 tags.

So for sub heading, use h2 tag and for sub-subheading use h3 tag. Now question come to your mind why, And here answer is it gives clear information to the readers about the post.

As it will help for them to understand from the heading used. And if visitor find it useful they will read the entire article and also share it on social media. So, writing interesting sub-headings is very important and attractive.

And this will also helps Google to find the main topics very easily and this will also become user-friendly. You can also use keywords in subheadings but do not stuff forcibly as this may lose the meaning.

6.Image Alt

Tags Are Important It is fact that one image speak louder than the thousands of words. So, try to add images in your post.

Once you include images in your post this will help you to shared in Twitter and Pinterest massively. And this will improve accessibility to your blog site.

And you must write alt text for the image you upload. Alt text is describes about image, what is about. How it is helpful:-

(i)Some time browser or Google not able to display images in that case alt tag will be displayed. And the reason is that, search engine find it very difficult to read the images. So search engine can understand if you write alt text for image.

(ii)You can also use keyword in image alt text which will increase the chances of image showing up in search results.

(iii)Image can also helps for visually impaired as they use screen readers. So it is always a good practice to use alt text with image. And always be unique while writing alt text on each and every image. If you are using WordPress, it is quite easy to fill alt text for an image as it shows alt text dialogue box when you upload an image.

(7)Add Primary Keyword in Your Post

Every blog post introduction should be interesting to read. But not to try to put too much information there. And also try to add some related statistics in introduction part of your blog. And try to add primary keyword in the introduction part.

(8)Internal Linking Is Very Important

Internal Links are links that refers one of your previous blog post by you in your blog.

Why we need internal linking?

(i)If you add internal linking in your newer poast this will gives life to your older posts. But try to include only the relevant links. YOu must know that previous blog post will be helpful to the reader while reading the current post then only include link.

(ii)This will also enhance their search engine ranking as this will increase in there PA(Page Authority). Note:-Please not do internal linking if you have very less content. It is useful when you have lots of content. Write lots of posts in your blog.

Quick Note:- There is quick help for WordPress user. There is plugin availble in WordPress for beginners which is "Rank Math SEO". This is free so you can do all above things easily without a breif knowledge of SEO.

(2)Provide Great Experience To User Through Site Architecture

If you have a good architecture of your website will provides a great experience to the user when he navigates to your pages. And here you need to optimize a few things in order for a great search engine experience.

(i)Make website easy to crawl:- Here we will explain what is Crawlability. This is ability of search engine robots to crawl and index the pages on your website. And if you have formatted site in such a way which is not a search-engine friendly then it will be a negative effect. And if format is not good then site crawlability would be considered extremely poor. And there is best tools available in market is "Xenu's Link Sleuth" which is use to estimate how a search engine robot will crawl your site.

(ii)Duplicate content myths:- Although reposting your content on other websites or publishing your guest post again on your own website will not hurt SEO. But to handle that the best way is to set up a 301 redirect from the duplicate page to the original content page.

(iii)Build mobile-friendly website:- Now a days almost 510 million Facebook users which are using mobile phone on a daily basis. SO always check the mobile friendliness of your website by using Google tool.

(iv)Page Speed:- Time is more than anything so if your website taking long to download then it will kill your conversions. You can use pagespeed insights to check your webpage speed.

(v)Change the structure of permalinks:- If you are using WordPress for your website you can change your WordPress permalink structure. And to do that go to settings, under that click on Permalinks and select Post name. You need to include your targeted keywords in the URLs of your blog posts instead of dates or random things.


Off-Page SEO


In the above post, we have learned basic of on-page SEO, and now we moved to off-page SEO. Most of the people just think that off-page SEO is mainly about the links. Here our answer is no, it's haev even more. Off-page is all about building and growing your website's authority through links, user engagement and social shares and so on. In this blog you need to know about off-page optimization to take your website's organic traffic, ranking and authority to the next level.

What is Off-Page SEO?

Well, as per my experience i have not heard any proper definition of Off-Page SEO. I can only say that it's and process of optimizing your brand's presence in both Offline and online by content, link and the relationship. And in simple way i can say that, it refers to the techniques which is used to improve the position of a web site in the search engine results page(SERPs).

Benefits of off-page SEO:-

(1)Uplifts the website rank:-If website rank higher in the SERPs which means more traffic on the website.

(2)Uplifts PageRank:-When we say about the PageRank it is in between 0 to 10 and here Google measures the importance of website through the Pagerank.

(3)Website gets more exposure:-If your website ranked higer, it automatically gets more exposure, gets more links, more visits and more social media mentions.

(4)Reach of content:-As off-page SEO techniques using social media and by using social media platforms is best way to extent the reach of your content.

Below are the four main things which should be taken care if you are serious about getting higher number of traffic on your website.

How to Build Trust

To rank page in top 10 search result, Goole will considers PageRank. And Trustrank is used by Google to see whether your site is legit or not.

Below are the four best way which can build up trust:-

(i)Bounce rate:-If your website bounce rate is high then it will loose your trust. And to measure bounce rate Google count how many people view only one page on your website and just after leave the website. And to decrease the bounce rate you should focus on loading times, usability, content and attarcting the right readers are important.

(ii)Age of Domain:-Age is domain is also an important factor and if you have not start your website, you can try to find affordable and expired domain to start.

(iii)Enhance your personal identity:-It is one of best trust signal if you choose a brand which have personal identity. But every new business need some time to build.

(iv)Improve authority:-When we say about website authority we can measue that in two ways:-
(1)First one is domain Authority that mainly deals with how well your domain name is.
(2)And second is relates to Page Authority which relates to how authoritative the content of a single page is.

Link Building

Most effective way of Off Page SEO Links are one of the most important to your site as per the Google algorithm. And in absence of website links, it's almost impossible for search engine like Google to determine value of your web page. And here without links no matter how useful, fresh or in-depth content you have.

And one of the most effective off-page SEO. And to detour your competitors and rank higer you must build external links to your website. And to do that step ahead and take inititative to add more links.

Make sure you follow most important three factors while acquiring backlinks:

(i)Anchor text:-We use anchor text when other sites link to you.

(ii)Quality is everything:-Quality of links always matter as compare to number of links. And to reach out to right sources and offer value in exchange for a solid link.

(iii)Number of links:-Try to build high quality backlinks at scale.

More active on Social Site to Better Rankins to Get Socialized

Google will count your particiaption on social media. So it’s more likely to show you results from those brands, or even personal contacts you have. And if your active on social media will helps you rank better.

Two main factors of how you can infulence on social media

(1)What shares your content:-On social media who has shares your links and content will always matter. If any of influencer share your niche then that shares has more values in eyes of Google. So for get more shares by visitors, before publishing your content and blogs quote to visitor or even interviewing them will also helps to boost your sites. You can can also find a similar article by the help of tools like Buzzsumo and find influencers who shared it. And you can also let them know about your new post on same topic.

(2)Number of shares matter:-If your content goes viral it will attract more visitor and more visitor means hope of more shares. See that you publish great content that which is trending.

Try to Engage in Forums and Related Boards

If you want to get focus in vistor eyes, desired audience and the influencers then visit most popular blogs in your niche and leave some thoughful comments.

Try to engage more on Reddit and Quora related to your niche questiosn and topics. And the great relationships build on these platforms have a way of paying gigantic dividend and that can be invaluable for off-page SEO.

If any of visitor of these social platforms(like Google or LinkedIn) have go through your comments, and starts following you to learn about you or your brand, then it ultimately leads them to your website which will end up either in sign up for your newsletter or subscribe to your blog.

As per the above example and the benefits of both on-page SEO and off-page SEO are highly important for your success in online business. If you are doing an online business, you must need to understand the relevance of these two processes in order to get organic traffic from search engines.

These are the ones that helps your websites get found by the search engines whenever somebody searches for particular keywords relevant to your site.

Get Benefits On Quora by Answer(Link To Your Content)

You will get a huge traffic to your blog by writing answers on Quora.

What is Quora? When we say about the Quora it is a Q&A website where you will get quality answer for any of the question. And this will have more than 4.7 million registered users.

And you can imagine, if you could write good answer on Quora related to your blog niche, how much traffic you can drive just from Quora itself.

Different task we can do on Quora?

(1)First set up your bio and areas of interest.

(2)Try to use blog link in your profile bio. Try to answer correct information and try not to give any confused information because if any of your answers goes viral, majority of people reads your bio. Because your correct answer will bring visitors to your blog.

(3)Try to subscribe only those topic which you want to see in the feed.

(4)Try to select topics based on your bloge niche.

(5)Always try to answers to most of dicusses as well as the most viewed question.

(6)You will also post link in the answer and this will also helps.

(7)And if you don't have any post related to Quora answer, then at the end of the answer, include your blog link.

(8)You can ask questions and also answer by yourself.

Avoid things in Quora?

(1)If you want to try promotion on Quora, try not to write "Read the rest of answer on my blog", "Check my blog". By doing this your answer will be downvoted.

(2)Not to do spam. And there are so many successful entrepreneurs and business people also there. SO always be careful while writing.

(3)Attract High Quality Backlinks

In online business every owner want to gain more authority and accomplish higher rankings in the search engines, then obtaining high quality relevant backlink to your site is one of the most supreme things you should do.

After content of your website, links are the important factor to rank #1. Yes, search engine like Google cares more about the links. And we cann't say every link are equal, and you must take care when you start a link building campaign. And always make sure that the links you build are natural so that will not do negative effect on your site.

Importance Of BackLinks:-

If you are start your carrier in blogging, you will be wondering hot to get links from the other authority sites. And to grow as successful blogger, you should always focus on authority links to your blog. Link buildings is one of the blueprint to increase rankings for your post in the search engines. And you want your blog post to be hooked on the first page of search engine results. YOu must be serious about building links from authority sites.

What are authority sites?

If your website has much influence in digital world and it is trusted by several users. So these sites are ranked top of the SERP(Search Engine Results Page). ANd these are the sites which provide high-quality and useful content.

Most common benefits blog get from authority sites?

(1)You will get more organic search traffic to your blog.
(2)More social sharing for your blog posts.
(3)This will also increase the DA(Domain Authority) of your blog site.

Now focus on how to get links from authority sites?

(1)Do Guest Posting

Here first step is to create a most influential blogger list in your niche. And after the list you need to come up with some topic idea and start contacting them with the help of mail. Now we have question how to find site to write guest posts?

To find type "your blog niche" + "write for us" in Google. To understand we will take example let suppose we have eduction website so we search "education" + "Write for us" will displays all the results which accepts guest posts.
And other option is to search "your blog niche" + "guest post".

(2)Fill The Gaps in Content

We can say every and each topic are not covered completely. And even a professional blogger misses some details while writing post. To understand this we take an example we have a post and in post we have something like "find your competitors and start link building". But they miss to mention where to find. So the information is incomplete here.

As this is incomplete information and once you find this blog with gaps in content, you can reach out the blog owner and let them know. You can also offer them that you will fill the gaps in content. So that you will get a credit to link to your blog.

But one important factor is that you must find such blogs only from authority sites and also related to your blog niche.

(3)Third Eye On Your Competitors

If you are spying your competitors then it will also helps you to boost your traffic. You can observe where they are getting backlinks and follow it. And question is how to check that?

You can use a tool naem Semrush and type the keyword of your nuche, and this will display all your competitor URLs.
Other way is you can use free tools "open link profiler" and there you can submit each of your competitor URLs to get their backlinks. Once you analyze their backlink sources and there you can easily find various opportunities to attract those links to your sites to improve website traffic.

(4)Check Broken Links and Contact Site Owner

This is relates to get benefits from other authority sites who have the broken links in their websites. So question is arise "How to check broken links of your competitor to take benefit from them?". Below are the three important step while checking broken links:-

In first step you need to type keywords of your niche in Google and select one URL.
And in second step you need to check the "broken link" and then submit your URL and search for broken links. And if you find any links with 404 error. You got the broken link.
Now in last step you have the broken link so you can mail to blog owner and you can suggest to replace that deak link with your post link. And you should make sure that you have the post related to that content in your blog.

(5)Update Old Posts

It is always a good habit to update your old post with new changes and update to keep your site up to date. But for a bloggers who has hundreds of post in their sites is quite impossible task. So if you help authority site to update their old posts, you may be get backlinks as a award.

So once you found outdated content in authority sites of your blog niche and connect them that you will update it for free. And there are many people in market who like to get detailed and informative post contributions from others and they will not mind to give a link back as the credit.

(6)Interview Top Bloggers

Best thing is to do Interview the influential bloggers in your same industry is quick process to boost your online visibility, links, traffic and social shares. So to increase reach in digital world, to boost traffic to your blog, to attract readers to your blog, to build relationships with other bloggers and to do intervuews with top most influencers in your blog niche.

Quick Note:- While you are reaching the top influencer for interview do not ask for too much questions. As top bloggers are usually very busy so ask them few question that are very inmportant for your readers.

Below are the two best way for Interview

Broken link building:-You need to find out the broken links related to your niche and email the owner and notify them about the broken link. And then you can suggest them the similar link from your website and ask them to update their post. You can download and install the "Google Chrome Plugin called cehck my Links" to get the broken links. Be friendly when you are reaching to owner and introduce yourself.

Use infographics:-This is one of the best methods to bring traffic to your website and gaining valuable backlinks. For this follow the current trending topic and see the people are looking for, and once you got the topics create your infographic by using statistical data. And you can submit your infographic to the directories like "visual .ly", "Reddit" and "Submit Infographics".

Build InternalLinks:-To run a succesful blog you must use internal link. And with the help of internal linking structure you can help user very easily to navigate through your website and increase the overall user experience.

You can also make a thrid eye on competitors backlinks by using Monitor Backlinks. You can use tool like Semrush to analyze from where your competitors getting authoritative backlinks. And if you need backlinks to your website you need to take care caution and knowledge. And try not to ask webmaster for link directly. And by directly asking you can damage your relationship with them.

Now you are in postition to create a beautiful content and also promote that by reading the above post. Do email outreach to promote your best articles.

PART II - Mastering The SEO


Well as per above blog you note that improve rank for your content is one thing, and content for search engines and your website visitors is another thing. And if you want to know how to jumpstart your search rankings and we can say that off-page SEO is the key. It is also important part of SEO and helps you to be master in SEO field.

4.Build A List Of Profitable Keywords

As of now you we got some important aspects of SEO and one of useful things to get traffic is keyword research. You need to figure out the right keyword for your blogs. If you can make a list of all profitable keyboards then you will drive to massive traffic. Once you work on list of keywords then you need to take next step in writing content around it.

You need to know about "Long Tail Keywords" before going to build the list.

Long Tail Keywords is an important factor to earn massive search traffic, so it is importabt to use long tail keywords in your content. These are the keywords which are profitable to target. And when we say about the top brand who are using Long Tail Keywords Amazon makes 58% of there sales through this Long Tail Keywords.

If you consistently using in-depth content around long tail keywords, then you will see an increase in search traffic and will boost in income as this will attract paying customers. Now question in mind is "What are long tail keywords?".

Now come to small definition on "Long Tail Keywords". Long Tail keywords are four or more keywords that are more specific which get less search traffic but will usually have a higher conversion value.

Tools which help to find long tail keywords for your niche:-

Below are the most important tools which help to find the long tail keywords

Google Keyword Planner:-Here you will get all information from Google which is the search engine you are most likely to target when optimizing your website. And this will helps to generates plenty of long tail keywords.

Ubersuggest:-When we say about the Ubersuggest tool, this tool will provides you will all of keywords and data which you need to make informed decisions. This will also provides you with keywords that are not available through the Google Keyword Planner.

Soovle:-This is free keyword research tool which will provides you autocomplete suggestions from a variety of sources. Thsi tool will also help you to boost your search volume.

Bulk Keyword Generator:-This tools is best when your searching for local keywords for your business. Here in this tool you just need to enter your service location and click "Generate Keywords". Then you will get a list of keywords.

7search:-When we say about the 7search tool here you need to click on "Advertisers tab" then click the "enter your keywords" tab to continue. Here you need to enter keywords, for example "SEO Tips" then click the green button. Then you will get a list of long tail keywords.

To find the Long Tail variations you always need to start with your seed keyword. And here you can also add commercial intent to the keywords. Commercial keywords are the ones which modify or qualify the long tail keywords. And this words has like Buy, Review, Coupon, Discount, Deal, Order etc.

And by use of any of above tool, you will get a list of long tail keywords. And by using Google keyword planner, you can get the rough idea of traffic levels for those keywords.

Now you have list of the Long Tail Keywords. And another important step is to analyze how difficult it will be to rank for a certain keyword. And to solve this purpose you need to download "SEOQuake Chrome extension" . And this will turns the relevant SEO data of each site which is displayed below each search result.

And you can choose what parameter to be displayed as per the below images

Quick Note:-Based on age and traffic for the list of keywords you made, and optimize your data(content) around those profitable keywords.

(5)Create Long-Form Of Content

When i say about SEO professional most of them say write amazing and lengthy content to get more traffic to get potential readers. Every blogger is always well aware of the fact that short content is dead. And there is no scope for any articles that have less then 600 word count. As a new blogger writing lengthy and amazing content is very challenging.

And to increase PA(Page Authority) and DA(Domain Authority) to drive Search engine traffic lengthy content is very crucial.

We cann't say that lengthy content is always produce result, you need some other task too. What else is needed? the post should be keyword centric and useful. When you are in process of writing content, you must need to make sure that you shpuld follow below two points:-

Who are our target audience?What exactly i will convey to them through this content?

How it will be helpful to them?How this post can solve their problem?

Some questions also comes in mind when you are thinking about the length content.

How to create lengthy content?

How to structure your blog post for lengthy content?

Well, from my point of view in place of writing length content, you must write quality content which is useful for every readers. And there are number of people who are struggle to write useful and lengthy content. And to get organic search engine traffic you must create a article in between 1000 to 3000 word this will also increase in get more social shares. Below image will helps you to get more details on length of articles.

When we search for something like "Excercise for weight loss", search engine will display you plenty of articles. And to compete with it you must have the powerful content.

As content is king and this should be accepted. And to be prominent, and you want to be stand in the crowd the only content can help you in this regard.

When you are creating length post, there is sure chance that your readers amy get weariness. So try to make it interesting and use below things in your mind.

Try to add some visuals in your post, this will make your post interesting.

Be unique, never try to repeat which is already used by your competitors.

Write content in such way that your visitor will be engaged in this. If you give public speech, how you will say in speech same way reflect that in your content too.

Try to add statistics related to your post. As we use in this blog in top. This will increase in trust in your readers.

Try to add charts wherever it is necessary.

Try to add catchy heading in your blog post which make readers read your post further. For example, "Lose 15 Kg in 15 days".

When you are trying to create a lengthy content, do a good research on web. But you must have some information to write. So, do extensive research before even start writing content.

There should be proper format in your article just like headings, sub- headings and sub subheadings.

Try to update your information time to time. And do a proper research what topics are trending nowsaday. To check for top performing content in your niche you can use Buzzsumo.

Try to break your content in small chuks. Let suppose you have article lie "Loss Weight". Once you have decide the article topics then make a lits of ideas related to it and try to discuss that in your blog post.

(1)Is it possible to lose weight in 15 days?
(2)What diet has to be taken?
(3)Which excercise will help you in weight loss?
(4)Effect on your body if you lose weight immediately?

Likewise you need to make list of ideas to help your topic. You also need to make killer headlines for your post. To make it more engaging rather then writing tips, you must produce some practically things rather then logically.

Some tips while writing:-

Start writing each and every single day.

Try to avoid distractions while writing and this distractions can be of using social media at same time.

Focus while writing and you must check grammatical mistakes once you start proofreading your articles.

Draft your articles first then make an outline and start expanding.

Always keep deadlines and the reward yourself once done.

Always analyze your competitors.

You should make sure that you can write content around keywords of your blog niche.

Try to use videos or quotes or images or presentations in your content.

What happen if you write 3000 word article?

(1)This will helps you to connect with right audience.

(2)This will also attracts backlinks thereby increasing organic search traffic.

(3)You will also get geninue audience, if you provide in-depth information in your content. And the reders will not go for other websites as they get all the information they want.

When you are in start process it is difficult for the beginners but in later stage you will be comfortable. Same is heppen when you are writing 3000 word article.

When we say about the Top blogger Neil Patel. Most of the articles written by Neil is of 5000 words. So you can also create lengthy article but not compromise with quality.

(6)Spy On Your Competitors And Glean The Benefits

If your wil to grow your business, then factor competitors is also plays an important role, so always spy on your competitors. And in order to dominate your competitors have a look at every angle and points are like below.

For what keywords they are ranking?

How are they engaging in social media?

From where they are getting quality backlinks?

What strategy they are using for marketing?

When we say about the vital part of SEO marketing is "Competitor Analysis". Every sucessful marketing strategy is based on analyzing the customer behavior and doing extensive competitor analysis.

You may be wondering how to get more shares and ultimately grow the audience. And you will get all this information by just analyzing the competitors, and what he is doing. You can do this with Semrush.

With the help of this tool you will get some good details of competitors and the best performing keywords of the competitors. This alos helps you to analyze competitors dispaly ads and you will get the right keywords for both SEO and PPC campaigns.

Once you create a free/paid account in semrush you will login in dashboard and then enter the competitors URL. You can also choose the country you wish to analyze. Here i have tried for most popular URL of "Amazon.in".

To explore more information on dashboard you need to click on "positions" under "Organic Reserach" and that will display the keywords where your competitor is ranking organically. And to know more about their paid search positions you need to click on "positions" under "Advertising Research".

Below are some point to use Semrush data:-

You can search keywords in Semrush search bar, then you will get list of several websites for that keywords who all are using that.

Try to make a note of these and check your top 5 competitors.

You need to click on each of these to get some more information. And it is useful to find out the top 5 keywords they are using and also their top 5 competitors.

Try to compare their keywords with yours will helps you boost.

You can click on "Positions" in left hand menu and also examine the more detailed information on your own site and that of each competitor. And this will move a more detailed understanding of performance of various keywords each is using.

Here on this tool you can compare your competitor traffic with your site traffic and you can also view the paid traffic of the competitor. From this you will know how your competitors sites performing on keywords. And you can use make of this.

Semrush will also offers a unique suite of tools to carry out to get effective analysis of the keywords that are used by your competitors to achieve Google ranking.

Other then competitor research and Keyword research, this tool will conduct two other important things:-

First one is site audit
Second is backlink analysis.

With the help of this site audit, you can do a thorough audit of your current on-site SEO and ensure your pages are optimized properly for most important keywords.

And from Semrush Backlinks tools you will see where they are getting links and then try to get some of those same links for your website.

With the help of Seprush tool you will get the below important information for your competitor links:-

Total number of backlinks

Number of referring domains

Number of referring IPs

Type of link(Text, image, etc.)

Anchor text for each link

Number of external link and internal links

Number of follow and no-follow links

A list of the backlinks for any given domain

And there is tool like backlinks comparison tool where you can compare the links of up to 5 different domains and this is a great tool for monitoring your progress against your competitors as well as another avenue to see their link profiles.

Semrush will shows you SERPs(Search Engine Results Pages) and keywords all updated in real time. And you will get data from real-time keyword and competitive insights, you can create content that will interest your readers.

(7)Track Your SEO progress

Once your done with both on-page SEO, building backlinks and off-page SEO. Now the next important thing is to monitor your results by tracking your SEO progress.

The Importance Of SEO Tools

As in above part of this blog i have said SEO is a huge ocean where you cannot dive without having access to right tools. And nowadays there are hundreds of SEO tools available but many of them are not giving right results. I also have used n number of tools from past couple of years. But as per my Endorsement below are the best tools available in market:-

(1)Rank Math SEO:-This is the best plugin available. And this is free and very easy to use. And if you want to boost your on-page SEO, this plugin is best option for you.

(2)Semrush:-This tool i was using from lst couple of years. This will helps in both website sales and search tarffic both. This is must have tool whcih need to be used by every one to get better rankings and sales. Below are things that we can do with semrush:-
(i)Competitors research
(ii)Keyword research
(iii)Backlink analysis
(iv)Check traffic of any site
(v)Domain to domain comparison
(vi)Site audit to fix your site issues
(vii)PPC
(viii)Ad research

This is best tool in market to find everything about any of website in the world. So its a perfect tool for all your SEO needs. Here are few main tools you can use for this purpose:

(1)Google Analytics:-If you want to learn more about your visitors? You can monitor your organic search traffic sources to see what keywords people are using to find your website in search results. By this you will understand what keywords you are targeting and your SEO campaign.

(2)Authority Labs:-By help of this tool you can track keyword rankings for your website so that you can see if rank is improving or not. Create a free account for 14 days for pro account.

By start with these tools you can learn more about whether your SEO efforts are making a difference or not.

Important topics for On-Page and Off-Page SEO

ON PAGE SEO

Google Indexing
Image SEO
Organic Click Through Rate
Mobile Friendly Site
SEO Friendly Titles
Keyword Density
Reduce Bounce Rate
Meta Tags SEO
Keyword Research
Silo Structure
Google Featured Snippets
Dofollow Nofollow Links
Dwell Time
Orphan Pages
Keyword Cannibalization

OFF PAGE SEO

High Quality Backlinks
Free Guest Posting Sites
Blog Submission Sites
Free Directory Submission Sites
Free Local Business Listing
Blog Commenting Sites
Buy Backlinks

Some Other Useful Articles:-

Note:-You can use Free Blogging to do some practice to improve your skill click here for more details

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